by Embrace | Jan 26, 2022 | Digital & Strategy, Storytelling & Creative
When you hear the word ‘animation’, what springs to mind? Animations are rapidly becoming one of the strongest marketing tools for B2B businesses. Why? They’re multi-purpose! They continue to hit the mark and are extremely impactful. It’s believed that viewers...
by Embrace | Jan 19, 2022 | Digital & Strategy, Storytelling & Creative
Did you know that 92% of marketers now say video is at the heart of their marketing strategy? Or that, in 2022, it’s estimated that 82% of global traffic will come from video views? Video animations are one of the most powerful ways to interact with your...
by Embrace | Jan 12, 2022 | Digital & Strategy, Websites & SEO
Bye 2021, hello 2022! As digital marketing continues to soar, becoming increasingly important for many businesses, it’s crucial that we all plan and structure our digital strategies for the year ahead. So, we’ve decided to compile the latest digital marketing trends...
by Embrace | Dec 8, 2021 | Digital & Strategy, Storytelling & Creative
Did you know that 54% of podcast listeners are more likely to consider brands they hear about in podcasts? It’s not surprising to learn they’re becoming increasingly popular to a vast number of listeners. Podcasts have been on the rise since they were first...
by Embrace | Jun 10, 2021 | Digital & Strategy
How LinkedIn is transforming B2B marketing strategy LinkedIn had a surge in popularity during COVID-19. Clocking up to 722 million members, 29 million of those in the UK, people have used the platform to connect, collaborate, share and recruit. LinkedIn is a fantastic...
by Embrace | Aug 26, 2020 | Digital & Strategy
LinkedIn is no doubt a fantastic platform for B2B marketing. Especially with the current COVID situation where we need to reach people even more digitally! But how can you measure LinkedIn ROI for your organic content marketing? Are you missing a trick? Digital...