As we’ve recently been working on several different video projects with our clients, Alice, our Account Manager, thought she’d share her advice on how to portray your best self on film.  

Sitting in front of a camera and delivering lines can be quite a daunting and uncomfortable experience. I know for me; it definitely doesn’t come naturally – but there are a few things that you can bear in mind to make the experience that little bit easier for you. 

Here are our top tips for looking like a natural on film: 


Relaxing is key:

If you’re a little camera shy, it’s important to relax and be as comfortable as you can be in an unfamiliar environment.

Start off by having a casual conversation with the team who are doing the filming. Ask them how their day has been, did they do anything interesting at the weekend? 

Getting the conversation flowing will help you to relax and get comfortable with the people in the room. 

Short snappy sentences:

If you go in with a strict script and push yourself to deliver long sentences without any mistakes, you’ll end up with a stiff and unnatural performance. 

Stick to short, punchy sentences and deliver them one at a time – this’ll help to alleviate some of the pressure and you’ll be able to deliver the lines in a more natural way. 

Don’t be afraid to deviate away from the script – if you wouldn’t naturally say something in the way it’s written down, reword it. It’ll help you come across more relaxed and genuine. As long as you’re covering off everything you want to say, how you say it is irrelevant!

Dress to impress:

It’s important to be comfortable and confident when you’re going to be filmed. 

Wear your favourite outfit or style your hair in the way that you think looks best. If you feel confident in what you’re wearing and how you look, this’ll come across on camera. 

Most filming will be done in front of a neutral background – be it a white wall or a subtly blurred out scene. To stand out and give instant personality, wear bright colours! Colourful clothing can help lift your mood, give you confidence and it’ll add interest to the shots. 

Be honest:

This may be the most important tip! 

Remember, not everyone is an Oscar winning actor. If you’re nervous, it’s important to let the team know. 

They work with people of differing experience levels and ability when it comes to being in front of the camera. They’ll be able to tailor the filming experience to suit you, offering advice to help you deliver your lines in the best way. Pointing out key things to focus on to come across as natural and friendly as possible and creating an environment that you’ll ultimately feel comfortable in. 

At Embrace, we offer a full video service including piece to camera, customer and employee interviews, company videos, animations, live podcasts and many more. 

Visit or email for more information.


This latest thinking article was written by:

Alice O’Regan

Marketing Account Manager