Do you find creating a brand and marketing strategy to meet tall objectives a challenge?

We understand the increasing pressure on marketers to deliver ROI quickly. Often marketing can be the least understood department of a business! Somehow over the years, marketing has also seemed to merge into sales. Pressure is mounting for leads to be generated now to secure immediate wins.

But the problem is that it’s widely known that only around 5% of a B2B target audience is ready to buy now. Yes, you can have an incredibly successful strategy and put all your eggs in one basket to try to secure what you can of this 5% whilst fighting with your competitors.

Or you can look to the roots of what brand and marketing is all about – building long-term relationships for long-term brand growth. This way you have the opportunity to engage 100% of your audience, so when your prospect is ready to buy, you are front of mind.

Join us to see our proven strategy development framework for long-term brand growth. This webinar will cover:

• How marketing has evolved and the challenge we all face as marketers
• A new BEAM B2B brand and marketing strategy framework to maintain our focus and build meaningful long-term relationships
• The framework covers Brand & Awareness, Evaluation, Action and Measurement
• Tangible steps to building brand differentiation and awareness, memorable campaigns, seamless customer journeys towards taking action
• How you can layer behavioural thinking to influence decision-making

Our webinar will be jam-packed with information and practical steps you can take to build a winning marketing strategy that drives long-term success – so when your customers are ready to buy, they think of you first.

Register now to be a part of it!