by Jack Lenton | Sep 26, 2023 | Websites
Where to start with SEO Chances are you’ve heard of Search Engine Optimisation (SEO) and have an idea of how crucial it is when it comes to improving your website’s visibility on search engines like Google. For beginners, the world of SEO can sometimes seem...
by Katie Hargreaves | Aug 14, 2023 | Brand, Websites
Embrace rebrands East Cheshire NHS Charity We’re delighted to have developed and launched a refreshed brand, collateral and website for East Cheshire NHS Charity (formerly ECHO)! Our collaboration with East Cheshire NHS Charity, the official charity of East Cheshire...
by Jack Lenton | Aug 8, 2023 | Marketing, Websites
What to think about when designing a website Is your website up to scratch? Any business’ website often serves as the first impression that can make or break user engagement and hugely influence customer decisions. That’s why it’s crucial for successful businesses to...
by Jack Lenton | Apr 18, 2023 | Marketing, Websites
Which SEO metrics are most important to track? If you are reading this blog, you probably already know how crucial search engine optimisation (SEO) is to digital marketing. But did you know there are a few key SEO metrics that can hugely improve the effectiveness of...
by Katie Hargreaves | Apr 4, 2023 | Marketing, Websites
SEO techniques to avoid The term ‘SEO’ has been around since the mid-nineties, predating Google which was established in 1998. Back then, search engines like Yahoo ran like an online directory instead. Remember the Yellow Pages? Essentially, it was a huge, physical...
by Jack Lenton | Feb 23, 2023 | Marketing, Websites
ChatGPT and AI: The end of the (content) world? Jack Lenton, Senior Content Executive at Embrace ponders the impact of ChatGPT and AI on content generation. Every so often, an invention comes along that is so ground-breaking it completely transforms the way we live...
