by Katie Hargreaves | Aug 4, 2026 | Brand, Marketing
The resurgence of B2B public relations B2B public relations has always played an important role in building brand awareness and credibility through trusted industry publications. But while the exposure was valuable, demonstrating its commercial impact wasn’t...
by Becky Ashbee | Jun 22, 2026 | Brand, Marketing, Webinars, Websites
Senior creatives share best-kept design secrets This webinar lifts the lid on how experienced designers approach their work beyond the final output. It explores the hidden thinking, decisions and techniques that shape effective design, aimed at marketers and junior...
by Becky Reardon | May 15, 2026 | Brand, Marketing, Websites
8 big shifts shaping B2B marketing in 2026 Becky Reardon, Managing Director, Embrace Marketing has seen B2B marketing evolve significantly during her 17-year career. But the past couple of years have seen some significant shifts. Marketing has been evolving rapidly...
by Becky Reardon | Mar 18, 2026 | Brand, Team
Embrace Marketing joins Bionow Embrace Marketing has joined the Bionow network, bringing specialist marketing expertise to life sciences and healthcare organisations across the North and beyond. For over a decade, we’ve helped ambitious organisations strengthen their...
by Katie Hargreaves | Feb 24, 2026 | Brand, Marketing, Websites
The art of balancing brand + activation for growth How well are you currently balancing brand + activation for growth? Embrace recently hosted a webinar on the hot topic of how you need a considered balance for your organisation to drive sustainable growth. With B2B...
by Katie Hargreaves | Feb 12, 2026 | Brand, Team
Is it time to refresh your brand? Brand has moved way beyond the early days of cattle branding. It’s not meant to stay the same forever! But in B2B, we sometimes treat it that way, sticking to the same vision, mission, proposition and identity – because it feels...
