by Becky Reardon | Jun 3, 2026 | Marketing, Websites
The new era of B2B marketing has arrived A new era for B2B marketing has been activated – and there is no going back! Whilst we’ve seen B2B marketing evolve over the past decade, with tech advancements and the impact of global events, the change we are in now is the...
by Becky Reardon | Jun 3, 2026 | Marketing, Websites
Google announces huge change in Search strategy Big update… Google has just announced a huge change in Search strategy that will impact all marketers. Google is introducing a new, intelligent AI-powered Search box, marking its biggest upgrade in over 25 years. This is...
by Becky Reardon | May 15, 2026 | Brand, Marketing, Websites
8 big shifts shaping B2B marketing in 2026 Becky Reardon, Managing Director, Embrace Marketing has seen B2B marketing evolve significantly during her 17-year career. But the past couple of years have seen some significant shifts. Marketing has been evolving rapidly...
by Becky Reardon | Mar 18, 2026 | Brand, Team
Embrace Marketing joins Bionow Embrace Marketing has joined the Bionow network, bringing specialist marketing expertise to life sciences and healthcare organisations across the North and beyond. For over a decade, we’ve helped ambitious organisations strengthen their...
by Becky Reardon | Feb 11, 2026 | Brand, Webinars
Brand + activation = B2B growth in 2026 This Strategy Sorted webinar and playbook explores why brand + activation is the essential mix for B2B growth in 2026. It looks at how “brand is back”, with Chief Marketing Officers across Europe ranking branding as a top...
