B2B MARKETING STRATEGY
Define your marketing strategy and plan. Measure the results.
Gain clarity on your marketing strategy
Set your marketing & content plan
Collaborate in an ACTIVATE marketing workshop
Measure the results
Gain clarity on your marketing strategy
Set your marketing & content plan
Collaborate in an ACTIVATE marketing workshop
Measure the results
B2B MARKETING
strategy approach
Looking to develop your marketing, brand, or campaign strategy? We kick off B2B marketing strategy development with an ACTIVATE workshop session. All workshops are bespoke, and we can facilitate them face-to-face or by using online workshop tool Miro.
1. Pre-workshop analysis
Competitor analysis
Previous marketing/brand analysis
Growth areas identified
2. ACTIVATE workshop
Customer deep dive and empathy mapping
Purpose, strategy, and approach defined
Key messages uncovered
3. ACTIVATE your strategy
Develop the strategy and plan
Generate creative campaigns
Measure the success
See our latest work
LATEST
thoughts
How to craft effective B2B buyer personas
Knowing how to craft detailed, effective buyer personas can be a game-changer for any B2B marketing strategy. It’s no secret that marketing costs money, and buyer personas are a great way to ensure that your budget is being put to the best possible use by tailoring...
Why do a marketing audit
If you’ve never thought about conducting a marketing audit on your business, then you are likely missing out on some fantastic opportunities. If you have a skilled marketing team in place, then it’s tempting to trust that your strategies don’t need to be touched and...
Five design trends set to take over in 2024
2023 is set to be an exciting year for graphic design. The combination of constantly evolving AI tools as well as an increased desire for more of a human touch will see varied bold leaps taken in the design world. Here are a few, in no particular order, of our...
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touch
Get in touch today to chat about developing your B2B marketing strategy!
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touch
If you're ready to embrace what makes you different, then we'd love to hear from you.
