Why Colour is Essential for B2B Brand Success

Why Colour is Essential for B2B Brand Success

When we consider the different elements which make up a brand’s identity, the colour palette is a crucial component in how people envision your brand. Humans are extremely visual beings; and, as colours are so powerful, they can be extremely impactful in the way we...
Inspiring young people

Inspiring young people

  At Embrace Marketing, we love helping young people to develop within their careers, inspiring them to achieve their best. Did you know that the average millennial has already worked as many jobs as those in their fifties have in their entire working life? The...
B2B embraces eCommerce for digital self serve

B2B embraces eCommerce for digital self serve

Can you believe that by 2040, 95% of purchases, no matter what kind, are predicted to be made online? It’s an outstanding statistic, but one which we’re not overly surprised with. eCommerce has continued to soar in recent years, even more so since the pandemic....
Instantly connect through storytelling

Instantly connect through storytelling

Regardless of what industry sector you’re in, every organisation has a story to tell! Generating a clear and compelling story can make a big difference to your branding, marketing, and communication efforts. Captivating stories help humanise your presence in a digital...