How do you rebrand after an acquisition?

How do you rebrand after an acquisition?

When you acquire a business branding often becomes an afterthought. There’s a lot going on and often branding falls to the bottom of the list. The problem with this is that brand strategy can make a huge difference to continuity for employees, customers, and suppliers...
Embrace launches refreshed brand and website

Embrace launches refreshed brand and website

  We’re delighted to have launched our refreshed Embrace brand and website!  With a purpose to embrace what makes client’s brands truly different – we decided that it was time for a refresh to better communicate what makes them different. The refreshed brand and...
Why Colour is Essential for B2B Brand Success

Why Colour is Essential for B2B Brand Success

When we consider the different elements which make up a brand’s identity, the colour palette is a crucial component in how people envision your brand. Humans are extremely visual beings; and, as colours are so powerful, they can be extremely impactful in the way we...
Inspiring young people

Inspiring young people

  At Embrace Marketing, we love helping young people to develop within their careers, inspiring them to achieve their best. Did you know that the average millennial has already worked as many jobs as those in their fifties have in their entire working life? The...