by Embrace | May 1, 2025 | Branding, Digital, Storytelling, Strategy
Have you ever been reading a website page and felt your attention slowly slipping away? In B2B marketing, it can be easy to prioritise flashy graphics or messaging frameworks over the finer details – like tone of voice – that actually make your brand feel human. But...
by Embrace | Apr 23, 2025 | Digital
When it comes to B2B marketing, no platform rules the roost quite like LinkedIn. Since its launch in 2003 (and perhaps more crucially, its acquisition by Microsoft in 2016), it’s become the go-to hub for professionals looking to connect, learn and of course –...
by Embrace | Apr 11, 2025 | Digital, SEO, Websites
We’ve all been there. You click a link to visit a website and… nothing happens. Sitting and waiting in vain for a slow, clunky website to load can be such a pain! Website performance isn’t just a technical issue; it has a direct impact on your bottom line, too. If...
by Embrace | Mar 18, 2025 | Digital, SEO, Websites
Did you know there are approximately 8.5 billion Google searches every single day? That’s a daily search for every single person on earth! Such a massive volume of searches presents an incredible opportunity for businesses to attract new customers from all over the...
by Embrace | Mar 4, 2025 | Outsourced Marketing, Strategy
Now that we’re well into 2025, it’s the perfect time to refine your marketing strategy—and trust us, a little planning goes a long way. The right approach can help you stay ahead of the curve, build strong connections with your audience and keep your...