What B2B marketing works and what doesn’t

by Embrace | Nov 15, 2023 | Digital, Outsourced Marketing, Strategy

Mastering the art of B2B marketing is no mean feat! There are many skills and techniques that are essential to apply relevant strategies and activities to build brand awareness and enquiries. Whilst all B2B brands vary greatly across industries, there are proven...

Embrace expands team and announces promotions

by Embrace | Oct 25, 2023 | Digital, Outsourced Marketing, Strategy

We have some exciting news – we’ve expanded our team and have announced key promotions. Since welcoming four new team members since December 2022, we have expanded the team to twelve! In 2023, we have seen a significant increase in revenue and profit. The key to this...

Embrace to present and exhibit at B2B Marketing Expo London

by Embrace | Oct 13, 2023 | Branding, Creative, Digital, Outsourced Marketing, SEO, Storytelling, Strategy, Websites

We’re presenting and exhibiting at the B2B Marketing Expo at ExCeL London for the third time on 29-30th November this year! If you haven’t been before it’s definitely worth a visit. There are lots of varied presentations and inspiration to gain. We’ll be presenting on...

Why marketing strategy is important

by Embrace | Oct 11, 2023 | Digital, Outsourced Marketing, Strategy

Successful marketing results don’t just happen overnight. The more time you spend creating a clear strategy, the better your opportunities will be. Some business owners aren’t aware of the importance of a marketing strategy, but it plays a key part in helping to make...

What to think about when designing a website

by Embrace | Aug 8, 2023 | Creative, Digital, SEO, Strategy, Websites

Is your website up to scratch? Any business’ website often serves as the first impression that can make or break user engagement and hugely influence customer decisions. That’s why it’s crucial for successful businesses to have a well-designed website that seamlessly...

Will Twitter’s rebrand to X solve its problems?

by Embrace | Jul 26, 2023 | Digital, Outsourced Marketing, Strategy

If you’ve logged on to Twitter in the last few days, you may have been greeted with an unfamiliar sight: the iconic blue bird logo is gone for many users, replaced by a monochromatic ‘X’. It’s the latest radical change ushered in by Twitter owner Elon Musk to rescue...