by Embrace | Apr 4, 2023 | Digital, SEO, Strategy, Websites
We’ve all heard about Search Engine Optimisation (SEO), but do you really know how to use it and how not to use it? The term ‘SEO’ has been around since the mid-nineties, predating Google which was established in 1998. Back then, search engines like Yahoo ran like an...
by Embrace | Feb 23, 2023 | Digital, Websites
Jack Lenton, Senior Content Executive at Embrace ponders the impact of ChatGPT and AI on content generation. Every so often, an invention comes along that is so ground-breaking it completely transforms the way we live our day-to-day lives. In the 20th century it was...
by Embrace | Feb 8, 2023 | SEO, Strategy, Websites
The past couple of years have been challenging, hectic, scary, unpredictable, and many more things all at once. Google’s search algorithm is constantly evolving to provide the best possible user experience. In recent years, there has been a shift in focus from keyword...
by Embrace | Jan 13, 2023 | SEO, Strategy, Websites
No matter what kind of industry you’re in, having a great quality website can make a huge difference to the success of your business. Many businesses might not feel tech-savvy enough to keep their website up to date, or worry about the know-how and cost of maintaining...
by Embrace | Oct 14, 2022 | Strategy, Websites
“What exactly is an intranet and what is the benefit of having one?”, you might ask. Previously, poorly designed intranets had a bad name, with the stigma of being clunky and full of outdated files. But now, they’re considered a fantastic employee tool which can be in...
by Embrace | Oct 5, 2022 | SEO, Websites
Most people have heard about search engine optimisation (SEO) – but not everyone is really sure how to use it properly and incorporate it into their digital marketing strategies. Search Engine Optimisation (SEO) has been around since the mid-nineties and is the...
