by Jack Lenton | Jun 1, 2023 | Brand
What is brand architecture? Brand architecture is hugely important and can bring numerous competitive benefits for all types of B2B organisations. Brand architecture is an excellent way to strategise and organise your products and/or services. In this blog post, we’ll...
by Becky Reardon | Feb 28, 2023 | Brand
Invigorate your B2B brand with purpose and differentiation Join us on Thursday 20th April, to Invigorate your B2B brand with purpose and differentiation at an upcoming webinar with Embrace! Register now Is your brand truly differentiated vs. the competition? Do you...
by Grace Williams | Jan 26, 2023 | Brand
Five design trends set to take over 2023 The past couple of years have been challenging, hectic, scary, unpredictable, and many more things all at once. From the Black Lives Matter movement to a global pandemic and the threat of nuclear war, the likelihood is all of...
by Katie Hargreaves | Jan 12, 2023 | Brand, Marketing
B2B marketing trends for 2023 Hello, 2023! It’s that time of year again to set your marketing strategy if you haven’t done already. This blog touches on the key B2B marketing trends to be aware of in 2023 to get the most from your strategy and efforts. With 63% of...
by Becky Reardon | Dec 15, 2022 | Brand, Marketing, Websites
Is your B2B brand ready for 2023? Most businesses are focused more than ever when it comes to their objectives and growth plans for the next 1-5 years. With the impact of the pandemic and now a recession – we have to be! There’s no room for not having a solid...
by Katie Hargreaves | Oct 31, 2022 | Brand, Marketing
To Christmas or not to Christmas? Christmas is just around the corner! Where has the year gone?! When we all begin to wind down for the festive season, the B2B world, in turn, becomes less engaged with online content as they prepare for the new year ahead. So, how do...
