by Embrace | Oct 26, 2021 | Brand
How to build brand trust Since the pandemic, 70% say trusting a brand is more important today than in the past. ¾ of B2B organisations will also stay loyal due to brand trust – even if it’s more expensive than an alternative provider! Obviously if you’ve had a...
by Becky Reardon | Sep 16, 2021 | Brand, Team
Embrace wins two branding pitches in one day We’re thrilled to have won two competitive pitches for brand development projects in one day! One is for a new sustainability brand for a global healthcare company and the other is for a new cutting-edge cloud-based brand...
by Ciarán Reardon | Jun 10, 2021 | Brand, Marketing
Why LinkedIn is vital to B2B marketing strategy How LinkedIn is transforming B2B marketing strategy LinkedIn had a surge in popularity during COVID-19. Clocking up to 722 million members, 29 million of those in the UK, people have used the platform to connect,...
by Becky Reardon | Mar 4, 2021 | Brand
Brand emotion: How do you choose which socks to wear? How do you choose which socks to wear? There’s more to picking which socks to wear than you first think. You might have practical considerations like what works best with my outfit, you might need sport socks to go...
